Friday 30 October 2015

Media Analysis; Trailer, 'Knock Knock'

Equilibrium is clear has a husband says bye to his family going on a trip, however this brief equilibrium is interrupted when two sexually attractive, stranded women played by Ana De Armas, Lorenza Izzo reveal a disturbing agenda after they spend the night with married architect, starred by Keanu Reeves in this mystery thriller. The trailer for, 'Knock Knock' demonstrates the typical conventions of a thriller genre movie. 

The first 10 seconds of the trailer there is a montage of shots, represented in a subliminal editing manner of the different production logos, connoting the work and time spent on making the movie effective and high budgeted. The production logos are also used as iconography of that genre. For example, target audience that maybe familiar with the style and quality that company exports the demographic already have a sense of information about the movie their about to watch.

The movie is split into high and low key lighting- with a larger low key lighting ratio which is a convention in thriller as the aim is to put the demographic on edge. Conforming Todorovo's narrative theory, with high key lighting being signified as equilibrium and low key lighting connoted as disequilibrium. The trailer is edited to show a sense of time passing in order due to the lighting, this is denoted from the way in which the high and low key lighting is grouped and represented. In the middle of the clear disequilibrium, a short montage of shots of high key lighting has been edited in, this connotes a equilibrium in the perceptive of the antagonist's twisted mind in a romanism famous, which is quickly disturbed by the denotations of scenes swiftly switching to low key lighting connoting the protagonists realism and perceptive of his mind- taking over the narrative. 

The trailer shows a restricted narrative, creating enigma on the demographic but keeping them interested enough to go and watch the movie when it is released. The narrative also consists of a counter hegemonic reading where due to the camerawork, lighting and shots the female is given the power connoting an attempt to dismantle the hegemonic power. 

Camerawork such as low and high angles conform to the ideology of the narrative having a counter hegemonic reading. For example, the two girls are represented with low angles, connoting that they have the higher ground as the target audience through the camera lens are looking up at them. The high angles are used on the male protagonist, reversing the power effect and signifying him as weak and powerless. By editing the two shots together the demographic make a clear link between the two connoting that the girls have the power as they outnumber the male. However there is also a oppositional view subverting this ideology of counter hegemonic reading of the characters as their are two female antagonists and one male protagonist. This signifies that the females are less powerful as they need to be in a pair or group to beat one man connoting a social gender inequality that males are more capable and stronger than females. However by a female having the nature to be a antagonist or the villain (connoting that the trailer conforms Propp's theory of characters) whereas the protagonist is a victim and hero is a counter hegemonic reading. 

The non-diegetic and diegetic soundtrack also conform the equilibrium stages due to variety of beats and paces represent. With equilibrium being clearly connoted in the happy upbeat tune of the non-diegetic soundtrack and disequilibrium denoted from the harsh diegetic soundtrack of the thunder storm, and the hitting of the victim. By using non-diegetic and diegetic sound to make a clear division between equilibrium and disequilibrium signifies that the happy equilibrium of a innocent and pure life is nothing but a fairy tale or a dream.  Whereas the non-diegetic sound connoted as reality, this has relation back to the thriller genre as unlike a horror a thriller is a scary and frighting narrative which is realistic, whereas horror is made up myths with are controversial on their truths. 

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